Pune · Product Design & Brand Strategy

Based in Pune.
Working with teams across India.

I'm a senior product designer and brand strategist based right here in Pune - available for in-person workshops and reviews with Pune and Mumbai teams, and remote collaboration with teams across the country.

Book a 30-Min Intro Call See Recent Work

10+ Yrs Product Design Based in Pune, India In-Person & Remote

Ashish Prasad Senior Product Designer, based in Pune

The Pune Opportunity

Auto manufacturing scale, IT services depth.

I get to see this ecosystem firsthand, which is part of why in-person collaboration here is so easy to arrange.

4,000+Production units concentrated in the Pimpri-Chinchwad and Chakan industrial belt

Since 1981Home to one of India's oldest IT hubs, anchored by Infosys, TCS and Wipro

Tata · Bajaj · MahindraThree of India's largest auto manufacturers are based here

I get to see this ecosystem firsthand - which is part of why in-person collaboration here is so easy to arrange.

Sources: India2West, Pune Online

Sound familiar?

Global ambitions, and a brand that hasn't caught up.

Pune's auto, manufacturing and IT services companies are competing globally - but the brand and product experience often doesn't reflect that.

Pune's auto, manufacturing and IT services companies are competing globally, but the brand and product experience often doesn't reflect that.

Teams want a design partner who can sit in the room, not just join a call.

Good design work exists in the company, but it's scattered across vendors and interns instead of one consistent system.

What I can help with

The full range - brand, product and everything between.

Because I'm local, engagements here often start broader than a single audit - covering brand, product and the system that connects them.

Brand Strategy & Identity

Positioning, visual identity and messaging that make your company feel as credible as the work it actually does.

UX/UI & Product Design

End-to-end product experiences, from information architecture to interface design and prototyping.

Design Systems

Components and documentation so your team ships consistently without reinventing decisions each time.

Accessibility & WCAG

Practical accessibility work built into design decisions, not retrofitted before a compliance review.

CRO & Experience Audits

Heuristic and journey-based reviews that find where your product is losing people, ranked by impact.

Creative Direction & Alignment

In-person design reviews and stakeholder alignment - the advantage of working with someone local.

Recent work

A snapshot across industries.

Being based here means every one of these engagements started - and mostly happened - in person. A quick look across brand and product work; each links through to the full case study.

Healthcare

Working with Pune Teams

In person, by default.

Where I'm based: Right here in Pune - this isn't a market I fly into, it's where I actually live and work.
Office visits: Happy to meet in person for a working session, a design review, or just a coffee before you commit to anything.
Engagement style: Fixed-scope audits or ongoing design partnerships, scoped and priced on the intro call - in person if you'd prefer.

Why Pune Teams Work With Me

A design partner who's actually in the room.

Being local means faster feedback loops, easier stakeholder workshops, and a designer who understands the local business landscape without needing it explained over a video call.

Note 01

Not a remote agency that's never set foot in your office - I'm five minutes away, most days.

Note 02

Not design work scattered across freelancers with no single point of accountability.

Note 03

10+ years of product design experience, based right here in Pune.

Note 04

One consistent design partner, from brand strategy through to shipped product.

How It Works

From coffee to a shipped experience.

Coffee

Listen & Align

An open conversation - in person if you'd like - to understand your product, users and business goals before any decisions are made.

Whiteboard

Define & Plan

Naming the real problem, researching the current experience and mapping what needs to change - and why.

Studio

Design & Build

Bringing the direction to life through interfaces, prototypes and design system components, reviewed with your team along the way.

Handoff

Refine & Ship

Iterating on feedback until the experience is clear, accessible and ready for your engineering team to build.

Kind Words

People I've worked with.

"Working with Ashish was fun. A very creative designer and a human being. A good team player and a great photographer as well. I recommend him for all my clients."

Anand SinhaCo-Founder & COO, Building India's Sports Ecosystem

"He is one of the best designers I have ever met. Ashish did not let me down a single time. He is a detail oriented and loyal designer who can be trusted."

Pallavi AmritkarDigital Marketer

Pune-Based Product Designer & Brand Strategist

Hi, I'm Ashish.

I've spent 10+ years turning messy digital problems into usable products - across healthcare, AI, B2B and infrastructure - and I do it from right here in Pune. If you're local, let's talk over coffee before anything formal.

Brand Strategy & Identity UX/UI Product Design Design Systems Accessibility (WCAG) CRO & Experience Audits

FAQ

Before you book.

Yes - Pune is where I live and work. In-person meetings and workshops here are the default, not a special arrangement.

Yes - I'm happy to meet for a coffee or an office visit to talk through your product before any formal engagement starts.

No - I work with teams across India, remotely. Pune and Mumbai are simply where in-person collaboration is easiest to arrange.

It depends on scope - a fixed-scope audit, a brand and product identity system, or an ongoing design partnership. We'll agree on scope and price on the intro call before anything starts.

Book a 30-Min Intro Call

Let's grab a coffee, or a call - your call.

No pitch deck, no pressure. Just a conversation about your product and whether I'm the right fit.

Get started

Tell me a bit about your product and I'll get back to you within one business day.